CASE STUDYBAUM UND PFERDGARTEN
MVPR has led press and VIP strategy for Baum und Pferdgarten across three consecutive Copenhagen Fashion Week shows.
For the brand's Autumn/Winter 2026 show, "Airborne," in January 2026, MVPR coordinated press and VIP attendance across U.S. and U.K. talent, managed select dressing, and secured a pre-show review and designer interview with Emily Chan at Vogue Runway.
For the Spring/Summer 2026 show, "Notes From The Grandstand," in August 2025, the team's strategy delivered 90 press placements, $295,976 in MIV, and 116M UVPM. MVPR's partnership with the brand began at Spring/Summer 2025 CPHFW, handling full guestlist derivation, RSVPs, and on-site door management across U.S. and international markets.
Press: Vogue · ELLE· Harper's Bazaar · Marie Claire · Cosmopolitan
