CASE STUDYBOYY
MVPR drives talent relations, gifting, and editorial for BOYY, the New York-founded, Italian-made accessories label led by Wannasiri Kongman and Jesse Dorsey and known for its signature Buckle bag.
Through ongoing seeding and stylist relationships, the team places the brand on key talent while securing profile coverage that spotlights the founders and BOYY's design point of view, reinforcing its standing as a cult name in luxury accessories.
Press: Highsnobiety · Business of Fashion